ReferenceMedirex
For Medirex and Gyncare, we created a flexible congress stand that combines practicality, timeless appearance and repeatable use. The solution, which allows for both individual and joint presentations, has become the basis of long-term cooperation.
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The reason
When designing the congress stand for Medirex and Gyncare, we were faced with the challenge of creating a modern, clean and, above all, flexible solution. The main brand was Medirex, to which the Gyncare brand presentation was to be "attached" as needed. Our task was to design a structure that would be reusable and at the same time modular - that is, one that would allow the stands to be used separately or combined into one unit.
Process
We focused on practicality, collapsibility and quick assembly, while not compromising on visual quality. During the collaboration, we also worked on graphic designs and different lighting options to ensure that both brands were given their own space and remained legible and consistent.
I am interestedResult
The result is a timeless solution that can flexibly adapt to various spatial and brand requirements. The visually clean design increases the credibility of the brands and thanks to the smart construction, the Medirex and Gyncare teams can effectively present their work without unnecessary restrictions - together and separately. This stand has become the basis for a long-term cooperation, within which we jointly look for new possibilities of use, modifications and visual shifts so that the stand grows with the client's needs.
